Vuori's $4B+ valuation is the result of smart moves
7 year old performance apparel brand Vuori is suddenly everywhere --even at the NFL Combine last week. How has this digital native brand done it?
3 Strategies:
#1) FOCUS ON A CONSUMER INSIGHT.
#2) DEVELOP INTELLECTUAL PROPERTY AROUND A POINT OF DIFFERENCE.
#3) BUILD A STRONG CULTURE BY INVESTING IN SOCIAL VALUES AND SUSTAINABILITY.